This new L'Oreal cleanser is a true innovation for the mass market. The bottle contains a pop out "scrublet" which you apply one of the four cleanser types to and then use it to clean/exfoliate your skin (shown in video capture).
Then you simply pop the scrublet back in the bottle when you're done washing your face. Brilliant!
Freida Pinto in Loreal 360° Clean TV Commercial


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